How Is Pagerank Related to Web Optimization?

You will come across many terms such "Page Rank" while learning about search engine optimization strategies. Page Rank (PR) is a metric, reputedly used by the Google search engine, to determine the relevance of a site. Page Rank was named after Larry Page, one of Google's founding fathers. It's is important to note that other prominent search engines, such as Yahoo and Bing, do not appear to use Page Rank for determining the relevance of websites.

Google does not release official information about how it determines a site's Page Rank or exactly what Page Rank measures. However many search engine optimization experts believe that Page Rank gauges the volume and quality of inbound links to a website. If a website has zero links then most likely it will have a page rank of zero. On the other hand, if it has a page rank between 2 and 5, it might have thousands of links. Only major sites such as Google or Microsoft are likely to have high Page Rank values of 8, 9, or 10.
Tag:internet marketing,seo
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